Experiencebecomes the brand.
Muse case is an interdisciplinary design studio for strategic design and innovation. We work with companies, cultural institutions and start-ups to create user-centred brand experiences and develop digital products and services.
Methods from design thinking and a structured design process form the foundation of our work.
User Centered Design –
future oriented, digital, brought to life.
In a complex digital world with growing demands on digital touchpoints, muse case offers a wide range of design and technology solutions for complex scenarios. Agile working processes and expertise in the fields of mobility, fintech, Industry 4.0, start-up and culture form the base of our tailored, solution-oriented full service for medium sized and large businesses.
The key areas of our service are user experience design, branding and digital technology.
The user is at the center of the design process. Researching their particular needs and shaping the design process around them is the foundation of a successful project. Potential solutions are tested and questioned early on in the process, leading to new findings.
Working with our customers, we draw up different solution approaches, evaluate the best ones, keeping always in mind our aim: to create an outstanding product experience.
Analyse & Empathise — Research to identify user needs. We define the needs of user groups through qualitative and quantitative research. This produces data and then findings are consolidated, analysed and clustered. We aim for an effective process of innovation that starts with people balances industry-specific business needs, forward-looking technology and user needs.
Define & Ideate — A methodical approach to interpreting research results. Based on the insights generated, we define the positioning and aims of the product or service. Based on this positioning, we generate and test a range of creative solution approaches.
Design & Prototype — Shaping the future with innovative solution approaches and testing it using prototypes. Specific concepts are developed and tested using prototypes that can be experienced and measured. User tests allow us to make valuable observations and get direct feedback from potential users, which cycles back into the concept phase. This iterative process facilitates the maturation of the end results.
Develop & Deliver — Technical and design implementation of valida ted concepts. Great ideas deserve to become reality. This leads to design-oriented technology solutions, innovative user experiences and a product tailored to user needs.